StockNews.com Lowers comScore (NASDAQ:SCOR) to Hold

StockNews.com downgraded shares of comScore (NASDAQ:SCOR) from a buy rating to a hold rating in a research report report published on Wednesday morning.

Several other equities research analysts have also recently weighed in on the company. Needham & Company LLC reduced their price target on comScore from $17.00 to $13.50 and set a buy rating on the stock in a research note on Wednesday, August 7th. Craig Hallum reduced their target price on shares of comScore from $24.00 to $18.00 and set a buy rating on the stock in a research report on Wednesday, May 8th.

comScore Stock Up 0.6 %

NASDAQ:SCOR opened at $7.13 on Wednesday. The firm’s fifty day simple moving average is $12.06 and its 200 day simple moving average is $14.31. The stock has a market cap of $34.47 million, a P/E ratio of -0.39 and a beta of 1.20. comScore has a twelve month low of $6.40 and a twelve month high of $20.97.

comScore (NASDAQ:SCOR) last announced its quarterly earnings results on Tuesday, August 6th. The company reported ($1.19) earnings per share (EPS) for the quarter, missing the consensus estimate of ($0.18) by ($1.01). The company had revenue of $85.84 million for the quarter, compared to analysts’ expectations of $88.70 million. comScore had a negative net margin of 7.96% and a negative return on equity of 47.80%. During the same quarter in the prior year, the firm earned ($2.20) EPS. On average, analysts expect that comScore will post -2.85 EPS for the current fiscal year.

Institutional Inflows and Outflows

A hedge fund recently bought a new stake in comScore stock. Victory Capital Management Inc. bought a new position in comScore, Inc. (NASDAQ:SCOR) in the fourth quarter, according to the company in its most recent Form 13F filing with the SEC. The firm bought 5,080 shares of the company’s stock, valued at approximately $85,000. Victory Capital Management Inc. owned approximately 0.11% of comScore at the end of the most recent quarter. 42.15% of the stock is owned by institutional investors.

About comScore

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.