Reviewing Boxlight (NASDAQ:BOXL) and JIADE (NASDAQ:JDZG)

JIADE (NASDAQ:JDZG) and Boxlight (NASDAQ:BOXL) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their valuation, profitability, risk, analyst recommendations, dividends, earnings and institutional ownership.

Insider & Institutional Ownership

6.5% of Boxlight shares are owned by institutional investors. 8.4% of Boxlight shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Earnings & Valuation

This table compares JIADE and Boxlight”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
JIADE	$15.57 million	1.55	N/A	N/A	N/A
Boxlight	$176.72 million	0.03	-$39.16 million	($4.71)	-0.10

JIADE has higher earnings, but lower revenue than Boxlight.

Profitability

This table compares JIADE and Boxlight’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
JIADE	N/A	N/A	N/A
Boxlight	-26.81%	-111.63%	-11.51%

Analyst Recommendations

This is a breakdown of recent ratings and recommmendations for JIADE and Boxlight, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
JIADE	0	0	0	0	N/A
Boxlight	0	0	2	0	3.00

Boxlight has a consensus target price of $2.25, indicating a potential upside of 389.13%. Given Boxlight’s higher possible upside, analysts clearly believe Boxlight is more favorable than JIADE.

Summary

Boxlight beats JIADE on 5 of the 9 factors compared between the two stocks.

About JIADE

JIADE LIMITED specializes in providing one-stop comprehensive education supporting services to adult education institutions, through a wide spectrum of software platform and auxiliary solutions. The Company’s services are primarily offered through the Kebiao Technology Educational Administration Platform. JIADE LIMITED is based in Chengdu, China.

About Boxlight

Boxlight Corporation designs, produces, and distributes interactive technology solutions for the education, health, corporate, military, and government sectors in the Americas, Europe, the Middle East, Africa, and internationally. The company provides interactive and non-interactive flat panel displays and whiteboards, LED video walls, digital signages, classroom audio and campus communication, cameras and other peripherals, and media players; and accessory document cameras, teacher pads for remote control, assessment systems, and front-of-class display products under the Mimio and Clevertouch brands. It also offers MimioStudio Interactive Instructional software that enables the creation, editing, and presentation of interactive instructional lessons and activities; MimioMobile, a software accessory for MimioStudio; Oktopus Instructional and Whiteboarding software, which enables the creation, editing, and presentation of interactive instructional lessons and activities; Notes+, a software accessory; GameZones, a multi-student interactive gaming software; MimioConnect, an online student engagement platform; and LYNX, a lesson building app. In addition, the company provides Juno, a towering standard of sound quality that reinforces a teacher's voice; Mimio MyBot system for robotics learning; Robo3D printers; MyStemKits, which offers lesson plans for grades K-12 math and science teachers; MimioView document camera; EzRoom, an integrated AV solution; Lyrik, an amplification solution; and Conductor School Communication System, an IP-based campus-wide communication and control solution; and accessories, such as mobile carts, installation accessories, and wall-mount accessories for interactive LED flat-panels and audio solutions. Further, it offers classroom training, professional development, and educator certification services. The company was formerly known as Logical Choice Corporation. Boxlight Corporation was founded in 1985 and is headquartered in Duluth, Georgia.