Comparing Onfolio (NASDAQ:ONFO) and Yext (NYSE:YEXT)

Onfolio (NASDAQ:ONFO) and Yext (NYSE:YEXT) are both small-cap retail/wholesale companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, profitability, risk, analyst recommendations, dividends, valuation and institutional ownership.

Profitability

This table compares Onfolio and Yext’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Onfolio	-41.50%	-55.89%	-33.86%
Yext	-4.64%	-11.10%	-3.49%

Analyst Ratings

This is a breakdown of current ratings and target prices for Onfolio and Yext, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Onfolio	0	0	0	0	0.00
Yext	0	2	2	0	2.50

Yext has a consensus price target of $9.00, suggesting a potential upside of 37.30%. Given Yext’s stronger consensus rating and higher possible upside, analysts clearly believe Yext is more favorable than Onfolio.

Institutional & Insider Ownership

0.8% of Onfolio shares are owned by institutional investors. Comparatively, 71.0% of Yext shares are owned by institutional investors. 39.0% of Onfolio shares are owned by insiders. Comparatively, 8.4% of Yext shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Earnings and Valuation

This table compares Onfolio and Yext”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Onfolio	$5.24 million	1.28	-$8.15 million	($0.60)	-2.18
Yext	$404.32 million	2.07	-$2.63 million	($0.15)	-43.70

Yext has higher revenue and earnings than Onfolio. Yext is trading at a lower price-to-earnings ratio than Onfolio, indicating that it is currently the more affordable of the two stocks.

Summary

Yext beats Onfolio on 11 of the 13 factors compared between the two stocks.

About Onfolio

Onfolio Holdings, Inc. acquires and develops internet businesses. It provides website management, digital, advertising, and content placement services on its websites; and product sales on various sites. The company was founded in 2019 and is based in Wilmington, Delaware.

About Yext

Yext, Inc. organizes business facts to provide answers to consumer questions in North America and internationally. It operates Yext platform, a cloud-based platform that allows its customers to offer answers to consumer questions, to control the facts about their businesses and the content of their landing pages, and to manage their consumer reviews; and provides customers to update their information and content through its publisher network of maps, apps, search engines, intelligent GPS systems, digital assistants, vertical directories, and social networks, as well as professional services. The company’s platform also enables its customers to centralize, control and manage data fields, including store information comprising name, address, phone number, and holiday hours; professional information, such as headshot, specialties, and education; job information consists of title and description; FAQs and other information. It serves various industries, such as healthcare, hospitality, food services, retail, and financial services. Yext, Inc. was incorporated in 2006 and is headquartered in New York, New York.