Harley-Davidson (NYSE:HOG) Shares Unloaded Rep. Tim Moore

Representative Tim Moore (R-North Carolina) recently sold shares of Harley-Davidson, Inc. (NYSE:HOG). In a filing disclosed on March 11th, the Representative disclosed that they had sold between $100,001 and $250,000 in Harley-Davidson stock on February 5th.

Representative Tim Moore also recently made the following trade(s):

• Sold $15,001 – $50,000 in shares of Rockwell Automation (NYSE:ROK) on 2/21/2025.
• Sold $1,001 – $15,000 in shares of General Dynamics (NYSE:GD) on 2/20/2025.
• Purchased $15,001 – $50,000 in shares of Ford Motor (NYSE:F) on 2/13/2025.
• Purchased $50,001 – $100,000 in shares of Harley-Davidson (NYSE:HOG) on 2/12/2025.
• Sold $50,001 – $100,000 in shares of Harley-Davidson (NYSE:HOG) on 2/12/2025.
• Sold $100,001 – $250,000 in shares of Harley-Davidson (NYSE:HOG) on 2/10/2025.
• Purchased $15,001 – $50,000 in shares of Ford Motor (NYSE:F) on 2/10/2025.
• Purchased $50,001 – $100,000 in shares of Ford Motor (NYSE:F) on 2/7/2025.
• Purchased $15,001 – $50,000 in shares of Ford Motor (NYSE:F) on 2/6/2025.
• Purchased $100,001 – $250,000 in shares of Harley-Davidson (NYSE:HOG) on 2/6/2025.

Harley-Davidson Price Performance

HOG opened at $24.50 on Thursday. Harley-Davidson, Inc. has a 12-month low of $23.82 and a 12-month high of $44.16. The company has a market cap of $3.05 billion, a price-to-earnings ratio of 7.36, a price-to-earnings-growth ratio of 0.38 and a beta of 1.49. The company has a current ratio of 1.40, a quick ratio of 1.19 and a debt-to-equity ratio of 1.41. The stock has a fifty day simple moving average of $27.22 and a two-hundred day simple moving average of $31.86.

Harley-Davidson (NYSE:HOG) last posted its quarterly earnings results on Wednesday, February 5th. The company reported ($0.93) earnings per share for the quarter, missing the consensus estimate of ($0.65) by ($0.28). Harley-Davidson had a return on equity of 13.64% and a net margin of 9.25%. During the same period in the previous year, the company posted $0.18 earnings per share. Research analysts predict that Harley-Davidson, Inc. will post 3.44 earnings per share for the current fiscal year.

Harley-Davidson Increases Dividend

The company also recently announced a quarterly dividend, which will be paid on Friday, March 14th. Stockholders of record on Friday, February 28th will be paid a $0.18 dividend. This represents a $0.72 dividend on an annualized basis and a dividend yield of 2.94%. The ex-dividend date is Friday, February 28th. This is a boost from Harley-Davidson’s previous quarterly dividend of $0.17. Harley-Davidson’s dividend payout ratio (DPR) is presently 21.62%.

Institutional Inflows and Outflows

Several hedge funds have recently made changes to their positions in the stock. Venturi Wealth Management LLC boosted its holdings in Harley-Davidson by 172.0% in the fourth quarter. Venturi Wealth Management LLC now owns 876 shares of the company’s stock worth $26,000 after purchasing an additional 554 shares during the last quarter. Prospera Private Wealth LLC bought a new position in shares of Harley-Davidson during the 3rd quarter valued at $35,000. Ashton Thomas Securities LLC purchased a new position in shares of Harley-Davidson in the 3rd quarter worth $38,000. Bessemer Group Inc. grew its holdings in shares of Harley-Davidson by 237.9% in the fourth quarter. Bessemer Group Inc. now owns 1,301 shares of the company’s stock worth $39,000 after acquiring an additional 916 shares during the period. Finally, Mirae Asset Global Investments Co. Ltd. bought a new stake in shares of Harley-Davidson in the fourth quarter worth $42,000. 85.10% of the stock is owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

Several brokerages have recently weighed in on HOG. Citigroup reduced their price target on Harley-Davidson from $31.00 to $29.00 and set a “neutral” rating for the company in a report on Thursday, February 6th. StockNews.com upgraded shares of Harley-Davidson from a “sell” rating to a “hold” rating in a research note on Wednesday, November 27th. Morgan Stanley dropped their target price on shares of Harley-Davidson from $33.00 to $31.00 and set an “equal weight” rating on the stock in a research note on Thursday, February 6th. UBS Group reduced their price target on shares of Harley-Davidson from $35.00 to $28.00 and set a “neutral” rating for the company in a research report on Thursday, February 20th. Finally, Bank of America decreased their price objective on shares of Harley-Davidson from $40.00 to $35.00 and set a “buy” rating for the company in a report on Thursday, January 30th. Six investment analysts have rated the stock with a hold rating and three have given a buy rating to the company. Based on data from MarketBeat.com, Harley-Davidson presently has an average rating of “Hold” and a consensus target price of $33.57.

Insider Activity at Harley-Davidson

In other news, insider Luke Christopher Mansfield sold 3,400 shares of Harley-Davidson stock in a transaction on Thursday, February 13th. The shares were sold at an average price of $25.96, for a total transaction of $88,264.00. Following the transaction, the insider now owns 23,555 shares in the company, valued at $611,487.80. This trade represents a 12.61 % decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available through this hyperlink. 0.87% of the stock is owned by company insiders.

About Representative Moore

Timothy K. Moore (Republican Party) is a member of the U.S. House, representing North Carolina’s 14th Congressional District. He assumed office on January 3, 2025. His current term ends on January 3, 2027.

Moore (Republican Party) ran for election to the U.S. House to represent North Carolina’s 14th Congressional District. He won in the general election on November 5, 2024.

Moore served as speaker of the House from 2015 to 2025.

Timothy Moore earned his B.A. from the University of North Carolina-Chapel Hill in 1992 and his J.D. from the Oklahoma City University School of Law in 1995. His professional experience includes working as an attorney.

Harley-Davidson Company Profile

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.